Richmond Hill, ON – Monday, October 06, 2008 – Yesup Ecommerce Solutions, Inc has entered into a joint venture with Clicksor.com, Inc. to establish the Contextual Open Media Exchange (OME), the premier Contextual Ad Serving Solution. This joint venture will take advantage of Yesup’s strength in online marketing operations and Clicksor’s advanced Contextual Technology to deploy a competitive leveraging platform and solution to face an increasingly challenging market.
The joint venture will streamline the buying and selling process for online advertisers, webmasters, communities, and agencies. With over 120,000 reputable network partners, the system will optimize the placement of ads with an automated targeting system based on the content that a visitor is viewing, called contextual targeting. “Contextual advertising will help get your website in front of the right person at the right time.” said Jack Cheung, Business Development Director of MyAdMarket.com.
MyAdMarket.com also announced that its newly integrated solution will broaden the capabilities of online advertisement delivery:
These unique set of services will offer a competitive advantage to give advertisers and webmasters the opportunity to develop the most effective online advertising programs. MyAdMarket.com delivers more than just a promise of a pervasive advertising system. Its Contextual Ad Serving System will ultimately enhance efficiency and maximize ROI by continually focusing on providing innovative technology to meet the ever changing needs of its clients.