Keywords are vital to running a successful campaign. Having appropriate keywords listed for a campaign will help reduce unnecessary spending. Relevant keywords for your campaign will provide many advantages such as contextually target your audience, target niche market better for products/services, and will likely improve campaign performance. To use this feature, please follow the steps below:

For new campaigns:

1. Login the advertiser admin area
2. Click on create new campaign
3. Follow the wizard to Step 4
4. When you reach the Keyword/Channel Target section, select a category from the drop-down list
5. Enter one relevant keyword
6. Click on get suggestions
7. Select the keywords that are related to your product or service
8. Click Add Keywords button

For existing campaigns:

1. Login the advertiser admin area
2. Click on Campaigns tab at the top and select the appropriate campaign
3. Click keyword list
4. Click add more keywords
5. In the Select Keywords section, select a category
6. Enter one relevant keyword
7. Click on get suggestions
8. Select the keywords that are appropriate
9. Click add keywords button

ROI tracking code is used for measuring the return on investment and conversion rates for an advertisement. Campaign with CPC, CPM, CPV, or CPI ad type can use ROI tracking code. The code is generated by the system and can be placed on the conversion page of the campaign. You will need to provide a value amount.

After the ROI Code is placed it on the conversion page, you will see an ROI conversion report in the reports section of the advertiser area. With the ROI tracking tool, you can instantly see whether the campaign was effective, as advertisers are only paying for a certain action, such as a credit card sign up. Every online advertising campaign can be tracked and measured, and of course, results are always best measured in terms of return on investment. Campaigns that measure clicks and impressions like CPC, CPM, CPV, etc. don’t really earn the advertisers any money. Advertisers are not tracking their return on investment; they are merely tracking their expenses. So with the ROI Tracking tool, the advertisers bear no risks, since the advertiser can track those visitors that were converted into customers, and the total value spent on each conversion.

In the advertiser portal, create a CPM graphical only banner, CPV pop-under, or a CPI interstitial ad. Follow the campaign creation wizard, and select HTML/JavaScript to upload the third-party tag.

Please email your banner to our account manager; we will host this banner for your advertisers.

There are several reasons

• The bid price of your campaigns is not competitive. You need to ask your advertisers to increase to bid price.
• The status between your network and partner networks is “Low Balance”. You need to deposit funding in order to receive traffic continuously.
• You or your advertisers have blocked the site from partner networks. Blocking the site may also affect the traffic delivery.

The campaign URL can append [keyword] in order to pass the keyword to CPA networks.
For example: http://campaignurl.com/?kw=[keyword]
Besides [keyword] parameter, the ad system also provides the following parameters:
[affid]
[sid]
[msid]
[pid]
[nid]
[crid]
[uid]
[ch]
[cpa_cid]

Yes, our system supports strategic Geo-IP Targeting at no additional cost. Geo-Targeting options include country targeting and city targeting. This extended Geo-Targeting feature will help your advertisers narrow right down to their specific niche market.

To upload a third-party ad tag, create a campaign as CPM graphical banner or a CPV full-page popunder. The campaign wizard will guide you through the process as you upload the JavaScript code supplied by the third-party network. We recommend enabling the Run-of-Network feature when using third-party ad tags.

You can directly target the specific publishers to the campaigns. To do this, please follow these steps:

• Create a campaign without selecting any keywords or channels, and do not turn on RON.
• After creating the campaign, in the admin campaign settings, target the specific site to the campaign.
• Next, in the admin publisher site settings, under the section “Ads Selection”, select “Ads target this site only” from the dropdown menu.

Go into the advertiser’s area and view the settings for the campaign. In the Channel List, make sure specific channel is selected, and in the keyword list, add the relevant keywords. Doing this should display ads on the appropriate sites. You can further optimize the campaign and block out unrelated sites by using the Block Sites feature in the admin panel for that campaign. As well, consider the Site Target feature to target a traffic source from particular websites.

In the event that advertisers are bidding on the same keywords, the highest bidder will always get their ads displayed first. When there are two or more advertisers bidding at the same rate, your own advertisers will always have priority over the network advertisers and hence your own ads will display first.

Yes, rich media ads are enabled in the system. We currently do not host the video ads on our servers, but you can upload a JavaScript or Flash script with an embedded video as a CPM campaign. We also support interstitial ads where you can upload sounds.

Default Ads are a way of managing your unsold inventory. These ads will appear if you haven’t configured a redirect and (a) you have cycled through all paid advertising, or (b) if none of your ad system campaigns meet the minimum price you have assigned to an Ad Space. A Default Ad may be a text, an image, full page ads you create.

All default ad codes are hosted in the ad system. In order to add the default ad, you need to contact to your account manager. The default code must be in HTML format, Java Script Format, Iframe Format or Text Format.

Yes, you have the option to upload a default banner if there are no ads to show.

Please go to “Rates and Payment -> Advertiser Payment Method”. Make sure you set the correct Payment Gateway URL. We always provide the instruction at http://admin.yourdomain.com/ic_ipn.html

There are several reasons:

• The bid price of your campaigns is not competitive. You need to ask your advertisers to increase the bid price.
• The status between your network and partner networks is “Low Balance”. You need to deposit funding in order to receive traffic continuously.
• You or your advertisers have blocked the site from partner networks. Blocking the site may also affect the traffic delivery.

In this case, you can contact your account manager who will be able to assist you.

After you have added the XML feed in to the ad system, you check “XML Live Traffic” in Report Menu in about an hour later. If there is traffic sending to this feed, this means your XML feed was installed correctly.

No, our ad system will generate ID automatically in the referral center.

Yes, the user can set the fixed price at “Rates and Payment -> Fix Price Setting”. However, this feature will affect all campaigns.

MyAdMarket imposes a graphical upload limit of 30kb per campaign. If your banner size is larger than 30kb, please contact to our account manager. We will be able to upload manually.

XML feed is a short code you provide to your publishers or third-party ad networks that operate a search engine to display contextually related ads. For example, on yesup.net, when you query the word “business”, the results that come up are a type of paid inclusion for your campaigns. XML feed exchange is fully supported at MyAdMarket and can be conveniently converted into text banners or in line text links. We have recently upgraded our XML Feed setup page so that anyone without any technical knowledge can implement an XML Feed. If you still require assistance with creating an XML feed on your system, send us an inquiry at info@myadmarket.com, and one of our technical representatives will be pleased to assist you.

You can update your password at Admin Account Management -> Change password under Admin Menu.

The CPC, CPM, CPV, CPI rates will have to be negotiated between you and the other networks within the exchange.

The ad system will scan a website’s content and automatically determine which keywords to use. The system will also detect and re-index any new modifications to the site’s content. The technology will also consider ad clutter and will only display the optimal number of in-line text links, depending on the granularity of a site’s content.

Campaign types available for advertisers are Cost per Click (CPC), Cost per 1000 impression (CPM), Cost per 1 visit (CPV) and Cost per 1 Interstitial (CPI).

Myadmarket does not have CPA campaign type. However, the advertisers can put a tracking code on the landing page of the CPA ad, and they will be able to monitor those CPA campaigns with our system as a CPM, CPC, or CPV campaign. With our tracking reporting tools, you can see which sites yield the highest returns, and you can block certain sites to optimize your CPA campaigns.

To make the system automatically assign a rep for all advertiser signups:

Admin Account Management >> Account Type

Create an Account Type for the Advertiser Account Manger, and select ads from the Department dropdown menu

Admin Account Management >> Admin Info

Select the appropriate advertiser rep, or create a new administrator

Where it says “Representative” make sure it’s “yes”

In Admin Account Management >> Edit Account Permission

Select the appropriate Account Type for the Advertiser Account Manager

To make the system automatically assign a rep for all publisher signups:

Admin Account Management >> Account Type

Create an Account Type for the Publisher Account Manger, and select pub from the Department dropdown menu

Admin Account Management >> Admin Info

Select the appropriate publisher rep, or create a new administrator

Where it says “Representative” make sure it’s “yes”

In Admin Account Management >> Edit Account Permission

Select the appropriate Account Type for the Publisher Account Manager

Following these steps should automatically assign the appropriate reps for advertiser/publisher signups.

MyAdMarket’s fully automated payment and billing system is implemented into your ad serving package and is absolutely free to use. You can receive money from your advertisers through any method of payment, as long as the service provides a payment gateway URL. You can configure the payment options from the admin panel using the payment gateway URL as the return URL. More detailed information regarding how to set up your payment gateway can be found at http://myadmarket.com/admin/ic_ipn_net.html

The advertiser and publisher interfaces can be customized to your local language, including custom header, footer, template colors, and logos. The admin panel can be customized by language, color, and logo. System emails and invoices can also be customized.

You can request to buy another network’s traffic by visiting the Network Partnerships link in the admin panel. Next, click on ‘my partnered networks’ and in the following screen, select the ad network from the drop-down menu and click on ‘request partnership’ to negotiate the bid rates of each cost-metric for this network. You can also accept or reject any requests from ad networks wishing to buy your networks’ traffic. This open media exchange concept is extremely vital to increase lucrative business opportunities and monetize unsold inventory.

It depends on each partnership network. The Clicksor partnership network takes 1 business day.

Once you sign up for the private-label system, you can link your PayPal account to your system. The advertiser accounts will be automatically credited and your PayPal account will be automatically funded. You can also add additional payment methods by setting up payment gateways by visiting Rates and Payment in the Admin Menu, and selecting publisher/advertiser payment method. For more information, you can click on the Help link under Create New Payment Method.

When you see this error message, there are no administrators who can act as a representative in the network for those new advertisers and publishers. In order to resolve this issue, you will need to create a new administrator account. In the permission settings where it says Representative, select yes.

As illustrated in the following diagram, the Main Admin will have access to all advertisers and publishers over the network. Admin 1 will have access to any advertisers or publishers created under John and Susan, and Admin 2 will have access to any advertisers or publishers created under Mary. Mary will not have access to any advertisers or publishers attached to John or Susan, and neither will Admin 2. You can change the account managers at anytime by selecting transfer in the campaign settings from the admin panel. Only the main admin account can transfer responsibility.